Privacy Policy
This Privacy Policy describes how Rofial Beauty ("we", "us", or "our") collects, uses, and shares your personal information when you visit or make a purchase from rofialbeauty.com (the "Site").
1) Personal Information We Collect
a) Device Information
When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. We also collect information about how you interact with the Site, such as the pages or products you view and how you arrived at the Site.
This information is referred to as "Device Information" and is collected using technologies such as:
- Cookies – data files placed on your device. Learn more at allaboutcookies.org.
- Log files – track actions occurring on the Site.
- Web beacons, tags, and pixels – electronic files used to record browsing behavior.
b) Order Information
When you make or attempt to make a purchase through the Site, we collect certain information including your name, billing address, shipping address, payment information, email address, and phone number. This is referred to as "Order Information".
When we refer to "Personal Information" in this policy, we mean both Device Information and Order Information.
2) Currency Conversion
By using our Site, you consent to third parties processing your IP address to determine your location for the purpose of currency conversion. Your selected currency may be stored in a temporary session cookie so prices remain consistent during your browsing session.
3) How We Use Your Personal Information
We use Order Information to:
- Process and fulfill orders (including payment processing, shipping, and order confirmations)
- Communicate with you regarding your order
- Screen orders for potential risk or fraud
- Provide marketing or promotional communications when you have opted in
We use Device Information to:
- Help screen for potential risk or fraud
- Improve and optimize the Site
- Understand how visitors interact with the Site
- Evaluate marketing and advertising performance
4) Text Marketing & Notifications
If you enter your phone number during checkout or opt in through a form or keyword, you consent to receive text notifications related to your order and, where applicable, marketing messages.
- Consent is not a condition of purchase.
- Message and data rates may apply.
You may opt out at any time by replying STOP to any message or using the unsubscribe link provided. For assistance, reply HELP or contact us using the information below.
5) Sharing Your Personal Information
We share your Personal Information with third parties to help operate our business and provide services to you, including:
- Shopify – our ecommerce platform (Shopify Privacy Policy)
- Google Analytics – to understand Site usage (Google Privacy Policy)
You may opt out of Google Analytics here: Google Analytics Opt-Out.
We may also share Personal Information to comply with applicable laws, respond to lawful requests, or protect our rights.
6) Behavioral Advertising
We may use your Personal Information to provide targeted advertising. You can learn more about how targeted advertising works at:
Network Advertising Initiative
You can opt out of targeted advertising via:
You may also opt out via the Digital Advertising Alliance.
7) Do Not Track
Please note that we do not alter our Site’s data collection practices when a Do Not Track signal is detected.
8) Your Rights (EU & UK Residents)
If you are a resident of the European Union or United Kingdom, you have the right to access, correct, update, or request deletion of your Personal Information.
Your information may be transferred outside of Europe, including to Canada and the United States, for processing.
To exercise your rights, please contact us using the information below.
9) Data Retention
We retain Order Information for our records unless and until you request deletion, subject to legal or regulatory requirements.
10) Minors
The Site is not intended for individuals under the age of 18.
11) Changes
We may update this Privacy Policy periodically to reflect changes to our practices or legal requirements. Updates will be posted on this page.
12) Contact Us
If you have questions about this Privacy Policy or wish to make a request, contact us at: